Advertising is cutthroat business and the business of online advertising is quickly becoming the battle of two Goliaths, Facebook and Google. Check out this cool infographic from Wordstream that lays out the advertising battle for you. It’s not surprising that Facebook is loosing this fight right now as they
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We are now living in an age wherein more than one billion pieces of content are created every day. With that large amount of data, some readers are continuously collating, organizing, and curating data either by bookmarking pages, saving files in folders, or even manually jotting them down in
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I have long been a huge supporter of Content Marketing and feel it is something every single company should be using in one way or another. Not only does it provide a number of benefits for your company, like social signals, feedback, and new customers, but it
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When it comes to marketing your content or product in social media, it is not always as easy as it looks. It often takes month to years to build up a social following and credibility, to be able to effectively market your campaign, whether it be content
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It has been one of the bigger question marks since Social Media Marketing really took off a few years back; what is the benefit, the value, the ROI. I think it is something that is a lot clearer today than ever, but this interesting infographic below, created
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Twitter, originally named Twttr and then changed in 2006, has been one of the core social media platforms to help the average user adapt to using social media in general and is responsible for socials incredible role in reporting news. Here is an infographic that was created
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On May 10, 2012, we conducted a content marketing campaign for an Infographic that we had created for one of our clients, which received great traction and success across a number of the top social communities, such as Reddit, StumbleUpon, Pinterest, and others. When coming up with
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It is only natural that search engines are going to be looking at social signals to either influence search results or validate them. All the search engines have either created or partnered with social sites, incorporating elements of them into their search results, and many conversations we
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With everything from phones to refrigerators going digital these days we thought this Infographic from R.O.I. Media did a really great job of outlining the current state and future of digital advertising. You don’t need to be a marketer to realize that print ad is going downhill fast,
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Early on social media showed it would play a huge role in news as it was the fastest source for information during the Mumbai attacks. From helping get specific blood types to the hospitals that needed it to helping inform people that their loved ones were safe, it was
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