Case Studies

 

  • stanlee_60mins

    Case Study: Content is King but Timing is Everything

    On August 15, 2012, we conducted a content marketing campaign for CBS News using a video clip that dated back to 2005. Even though the video we promoted was seven years old, our effort produced great visibility on a number of social sites and the content ultimately went […]

  • Metacritic-CaseStudy-Screenshot

    Case Study: 50 Most-Anticipated Films of 2012

    On March 2012, we conducted a content marketing campaign for CBS Interactive on their property Metacritic.com for an article on the 50 Most-Anticipated Films of 2012. The campaign was extremely successful on a number of social media sites, such as Reddit, Twitter and Facebook. Additionally it kick started a […]

  • bridal02

    Case Study: The Evolution of Bridal Lingerie (Infographic)

    On May 10, 2012, we conducted a content marketing campaign for an Infographic that we had created for one of our clients, which received great traction and success across a number of the top social communities, such as Reddit, StumbleUpon, Pinterest, and others. When coming up with […]

  • 3-25-2012-6-16-34-PM

    Case Study: Chinese Gangster Lost Phone Photos

    On March 20, 2012, a series of photos recovered from a cell phone that belonged to a Chinese gangster went viral online, gathering tens of millions of views in a matter of 48 hours. The images included stacks of cash, numerous poses around a Porsche, photos of […]

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