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Ice Bucket Challenge is on FIRE in Social Media

Ice Bucket Challenge is on FIRE in Social Media

Over the years, Social Media has not only become a powerful tool for communication, expression, and story telling, but it has become extremely effective at spreading awareness and positivity. That said, for all the individuals, companies, and even non-profits who have tried to leverage the power of […]

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5 Ways to Drastically Improve Social Media Productivity

5 Ways to Drastically Improve Social Media Productivity

We at Kairay Media always love finding ways to get things done more efficiently…. (well, who doesn’t?!) It’s vital for us, social media managers, content marketers, and other professionals in the industry to use their time wisely and productively, as you can easily get distracted when working […]

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Facebook Officially Introduces ‘Save For Later’ Feature

Facebook Officially Introduces ‘Save For Later’ Feature

Has this ever happened to you?  You see a great article on Facebook, an interesting place recommended to you, or a great song, click the link and enjoy the content. Then a day or so later, you want to find the link, but there is no way […]

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Top 5 Reasons Why Your Content is Not Going Viral

Top 5 Reasons Why Your Content is Not Going Viral

With content marketing playing an important role in Social media, brands have been utilizing useful content as one element of their marketing strategies.   However, due to the number of content being published on a daily basis, some content gets lost amongst the competitive online marketing landscape. If your […]

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Creating Blockbuster Content at SMX Advanced 2014

Creating Blockbuster Content at SMX Advanced 2014

I recently gave a presentation on Creating Blockbuster Content (aka quality content) at SMX Advanced in Seattle, which really interested me, as it was the first time I was able to really talk about creating quality content in general. I have been involved in content marketing and […]

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5 Ways Facebook is Helping Publishers Succeed on Facebook

5 Ways Facebook is Helping Publishers Succeed on Facebook

Facebook has been in the forefront of social media for a while now, and the site’s role as a major way to push content online is well established. We expect companies, even startups, to have a Facebook page for people to like and follow, which is something […]

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Reddit Updates Front Page from 25 to 50 Default Subreddits

Reddit Updates Front Page from 25 to 50 Default Subreddits

Reddit shakes up its front page by changing its default subreddits from 25 to 50, the largest number of subreddits to date. Default subreddits are what logged-out users see and what new accounts are automatically subscribed to. The Reddit staff recently decided to increase the number of […]

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Case Study: Growth of Social Media (Infographic)

Case Study: Growth of Social Media (Infographic)

In October 2013, Pixel Road Designs started working on an updated version of the Growth of Social Media Infographic for Search Engine Journal, which was published on November 15, 2013. The original Infographic had a ton of success, receiving a lot of links, traffic, and ranking really […]

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Content Marketing and Social Media for Lead Generation and Link Building

Content Marketing and Social Media for Lead Generation and Link Building

  Last week, I presented on two topics at the SFIMA Summit 2014 in Ft. Lauderdale, Florida, which was an event put on by SFIMA and Pubcon. I really enjoyed the event, which had a number of really good speakers and attendees. I particularly enjoyed Mindy Weinstein […]

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Facebook’s New Insights Now Showing Video Play Count and More

Facebook’s New Insights Now Showing Video Play Count and More

A couple of our Facebook Pages received the new Insights, so we were taking a look at some of the new features, like being able to easily see what type of update is working best for your page, which was not surprising to see the order Status […]

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